New location highlights premium gear, regional history, and thoughtful brand curation
Easton, MD /OUTDOOR SPORTSWIRE – Molly’s Place Sporting Goods, the Mid-Atlantic’s destination for hunting, fishing, and outdoor gear, is proud to announce the opening of its second location in Easton, Maryland. Scheduled for a soft launch in July and a full public opening soon in August, the new store brings a more elevated, curated take on the beloved Molly’s Place experience.
For over a decade, Molly’s Place has been a trusted resource for the hunting and fishing community, offering expert knowledge, top-tier gear, and a welcoming atmosphere rooted in Maryland’s Eastern Shore traditions. The new Easton store continues this legacy while redefining the retail experience. At 7,400 square feet, Molly’s Easton is designed to inspire, educate, and immerse. With a handpicked assortment of firearms, optics, archery, fishing equipment, lifestyle apparel, and outdoor gear, the store offers a modern take on traditional sporting retail.
“This store is our next evolution,” said Molly’s Place co-owner Nick Shajwani. “It’s still Molly’s at its core, but more intentional. We’ve selected brand partners who align with the vision for this space, and we’ve created room for their stories to be told.”
Highlights of the new Easton location include:
- Exclusive Partnership with KUIU: Molly’s Place is proud to enter an exclusive partnership with KUIU, the elite performance hunting brand engineered for the most demanding conditions. Through this partnership, Molly’s Easton will feature an in-depth presentation of KUIU’s specialized collections—Waterfowl, Upland, Whitetail, Everyday Wear, and Logowear. KUIU’s presence at Molly’s is truly one-of-a-kind, offering Easton customers direct access to apparel typically only available online.
- Benelli Heritage Wall: A one-of-a-kind installation featuring nearly 100 different firearms that Benelli USA offers. Molly’s has a premier display at their existing store and is now also in the new Easton store. This display offers hunters and shooting enthusiasts access to the latest models and innovations from Benelli, along with a tribute to the Chesapeake region’s rich waterfowling history and heritage.
- Brand Pop-Ups & Shop-in-Shops: Featuring SIG Sauer, Beretta, Federal Ammunition, Hornady, Vortex Optics, Leupold Optics, and Banded, among others. Each brand will have a dedicated space to express its identity.
- Expanded Firearms & Ammo: Home to one of the area’s best selections of guns and ammunition, including Class III offerings.
- Deepened Fishing Focus: Molly’s will offer gear for saltwater and deep-sea fishing from Shimano, Daiwa, St. Croix Rods, and more, expanding its reach to an entirely new customer base.
- Enhanced Archery Department: Featuring top-tier brands like Hoyt Archery and Mathews, with a broader selection of bows and accessories.
- Curated Lifestyle Apparel: From KUIU’s women’s and youth lines to Tom Beckbe, Orvis, Simms, and outdoor rec leaders like YETI, Turtlebox, Danner, and Red Wing—products are selected for performance, story, and style.
“We wanted to build a store where someone walks in and thinks, ‘I want to come back,’” said Molly’s Place co-owner Chikki Shajwani. “At the end of the day, we’re in the hospitality industry, so it’s about helping people find what they need, understand why they need it, and feel welcomed. We’re excited to serve and build meaningful relationships with Easton, Talbot County, and the surrounding communities.”
With limited options for premium men’s retail and technical gear in Easton, Molly’s Place fills an important role, mixing high-end hunting apparel with outdoor essentials and last-minute needs like bug spray, optics, and boots. The Easton location also reflects a stronger commitment to serving women and youth in the outdoor space, with expanded offerings from trusted brands.
With its “Premier Outfitters™” approach and deep respect for history, community, and the outdoors, Molly’s Place Easton is poised to become the Eastern Shore’s go-to destination to Fuel Your Adventure.
To learn more about Molly’s Place and its upcoming Easton, MD location, please visit mymollys.com and sign up for the newsletter. For media inquiries, contact stacy@darbycommunications.com.
